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When space is left blank

The important content tends to go in a column so it's readable. This leaves a load of other screen space, which is often wasted.

Leaving huge areas of monitor space unused is a common beef of usability and design gurus like Jakob Nielsen and Edward Tufte.

Nielsen's survey: http://www.useit.com/alertbox/20030210.html

Maybe ad banners? (For some applications)
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